K – Mail Order GmbH & Co. KG

Tailor-made tool for advertising processes

Initial
situation

In the course of its digital transformation strategy, our client K - Mail Order, fundamentally changed the system landscape around its advertising material process.

A new tool specifically developed for selecting the products to be included in the advertising materials had to be integrated into the system landscape. This technological innovation also brought about a substantial change in the workflow of the respective departments.

DURATION

July 2021 – November 2023

TEAM

4 – 8 Developers
1 Team Coach
1 Product Owner

INDUSTRY

E-commerce
Fashion & lifestyle

SCOPE

Product ownership
Analysis, concept development and consultation regarding technical implementation
Development of a cloud-based solution for advertising material planning
Integration into the existing cloud infrastructure and support in its further development

Our
approach

Intermediaries between specialist departments and the digitalisation initiative.

Proactive communication was particularly important in this project. We therefore saw ourselves as intermediaries between the specialist departments and the digitalisation initiative, moderating the transformation process at local level. The constant changes in the system landscape presented the specialist departments with ever-new, unforeseen challenges. However, through fast and agile approaches and transparent exchanges, we were able to quickly resolve these challenges.

Solution &
results

Turning skeptics into supporters.

Through close collaboration with the departments, we have been able to turn sceptics into supporters of the digital initiative. The new tool enabled the users to make data-driven decisions. Processes that previously took place in emails, Excel and PowerPoint then occured centrally within a single tool.

Anja Bauer

Senior Vice President & Head of Buying,
K - Mail Order GmbH & Co KG

It was really great how quickly Spaceteams grasped the tricky dependencies in our value chain and was then able to present possible solutions for our operational ‘pain points‘ in a very short time. And they managed to present the complex data flow of the system landscape in such a straightforward and visually effective way that even all users without IT knowledge understood it immediately. Although the challenge of getting a new tool up and running in record time was undoubtedly a demanding effort, working with Spaceteams on this was a lot of fun. Not only did we feel understood at all times, but we also received the best possible advice and support. Their enthusiasm and appreciation made for an exceptionally positive atmosphere and a great result.

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